Current Situation
Subscription and pay-per-view gateway is a SaaS platform specialized in subscriber retention management. Clients can set up subscription services while getting insight on how consumers experience their online content. Flexible infrastructure allows broadcasters and publishers to analyze every step of any subscriber’s journey from authentication, billing, and engagement measurements.
Goals and Objectives
The goal and objectives of subscriber and pay-per-view services are to combine them with advertising supported business models in hybrid applications. This requires shared data, viewership profiles, and customer retention information to add valuable personalization and audience data sets to maximize monetization. Churn analytics, live event pay per view, payment and checkout optimization, tax, and VAT management are all requirements for new advanced subscriber gateways.
Technology Deployed
AI/ML technology processing for subscriber and data analytics, authentication technology for subscribers. APIs or connectors to allow for subscription services launch. Data aggregation technology to cover the essential span of the subscriber lifecycle to provide a holistic approach to subscriber lifecycle and retention.
Use Case Summary
Subscriber and pay-per-view use cases include live sports, events such as concerts, and movie/TV episode pay-per-view services; subscriber management for streaming services; customer retention management; and TV Everywhere (for cable, satellite, or IPTV managed services) and OTT authentication services.