Current Situation
Physicians may have challenges in understanding the mode of actions of new drugs. It is also challenging to provide training on conducting complex surgeries.
Goals and Objectives
The ability to have a multidimensional visualization of how the drug is moving in the body and where it is binding may provide a better understanding of the drug’s mode of action, drive deeper engagement, and even impact prescribing patterns. Also, precise surgery can be guided with the help of the 3D-imaging of an organ.
Technology Deployed
AR/VR
Use Case Summary
Improved training, deeper HCP engagement, improved prescribing patterns, and better surgical training resulting in improved outcomes